Richard Shadyac Jr., President and CEO of ALSAC, and Joe Reynolds and Ryan Kunkel, Co-CEO’s of Red Frog Events, sign a commitment agreement for Red Frog Events to donate 1 percent of profits to St. Jude

Today Red Frog Events the parent company of Warrior Dash announced today a commitment to St. Jude Children’s Reseach Hospital. Red Frog Events will give one percent of the companies profits to the children’s research hospital. Since 2009 St. Jude and Red Frog have been partnered and raised 13.5 million for the hospital. 


A group photo of the Red Frog Events employees on their visit to St. Jude Children’s Research Hospital on Oct. 4, 2016.

(CHICAGO, IL and MEMPHIS, TN  – Oct. 5, 2016) – Red Frog Events announced today a donation of 1 percent of annual profits to its charity partner, St. Jude Children’s Research Hospital®, which is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. This is the first time a St. Jude partner has committed a percentage of its annual profits to support the hospital’s lifesaving mission of finding cures and saving children.


Red Frog Events first partnered with St. Jude in 2009, and through various programs and initiatives, has raised more than $13.5 million toward a $25-million commitment made to the hospital in 2013. This commitment funded the first proton therapy center in the world dedicated solely to children. The St. Jude Red Frog Events Proton Therapy Center opened December 2015 with a vibrant ambiance that resembles Red Frog Events’ Chicago headquarters.


“From the moment we learned about the inspiring, lifesaving mission of St. Jude Children’s Research Hospital, we realized we had an opportunity to support their efforts and make a significant impact,” said Ryan Kunkel, co-CEO of Red Frog Events. “There’s no other organization providing the caliber of research, findings and treatment to childhood cancer. We’re honored to increase our dedication to St. Jude with this commitment.”


Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since it opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent, and won’t stop until no child dies from cancer. Because of the generous support of partnerships like this, no family ever receives a bill for treatment, travel, housing or food, because St. Jude believes all a family should worry about is helping their child live.


“Red Frog Events has truly embraced the mission of St. Jude Children’s Research Hospital, and this decision to donate 1 percent of its annual profits is an innovative way to demonstrate Red Frog’s deep passion and commitment to supporting St. Jude patients and their families,” said Richard Shadyac Jr., President and CEO of ALSAC, the fundraising and awareness organization for St. Jude Children’s Research Hospital. “We are grateful for Red Frog Events’ leadership, staff and supporters, who help St. Jude continue our pioneering research and exceptional care, including the St. Jude Red Frog Events Proton Therapy Center, which gives St. Jude doctors the ability to deliver state-of-the-art care tailored specifically for children.”


Red Frog Events was founded in 2007 by Joe Reynolds. Its fundraising efforts for St. Jude have come from a variety of efforts and through the company’s events and services. Red Frog’s Warrior Dash obstacle race series has raised millions of dollars and the Firefly Music Festival has been a key driver of the St. Jude Music Gives program. Through their ticketing platform, EventSprout, Red Frog Events’ clients have the opportunity to add a St. Jude fundraising component onto their event’s ticketing process, something Red Frog does for all of its own events. Red Frog Events was named the 2013 St. Jude Corporate Partner of the Year.

All Photos Credited to: St. Jude/Peter Barta